The ideal organization is one where the members of an organization are passionate about and enjoy what they do, how they do it and the results that they get from the performance of their work. The attitude of the members of an organization towards it is what creates the ‘personality’ and culture of the organization. The culture of an organization is what will drive it forward or deter it from growing. It also determines the nature of the relationship that the organization will have with external shareholders. A demotivated workforce may not be able to handle customers in the same manner that motivated employees can. It is therefore important for the leaders and top management of an organization to create the ideal work environment for its employees in order to boost its success.