You are the director of supply chain planning over at PlushToysInc Corp. and you are tasked with implementing an aggregate planning strategy.
Your CEO meets with you and says it’s time to roll out the newest stuffed animals for the holiday season.
You have two options:
Option 1 – make 6,000 stuffed animals with a marketing budget of $600,000. This makes you work under demand and with less inherent risk.
Option 2 – make 7,000 stuffed animals to meet the forecast with a marketing budget of $700,000.