MANAGING EMPLOYEES’ DIGITAL PRESENCE ON SOCIAL MEDIA: The 5 Best Ways of Controlling Social Media Use in the Workplace

Executive Summary

Managing employees’ digital presence is important. A significant number of employees are working below their productivity capacity due to social media and other digital distractions. The average employee spends approximately 2 hours scouring social media. This figure is likely to continue to rise as social media features continue to improve making it more entertaining. The reduction in employees’ productive time has a direct negative impact on the organization thus should be controlled.

managing employees' digital
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The Process of Managing Employees’ Digital Presence

Companies react to the disruption caused by social media in various ways. These include; restricting access to certain social media sites, monitoring employees’ internet activity and implementing stringent social media policies to guide employees’ behavior on the internet.

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