Cutting down business expenses is necessary especially during periods of declining profitability. Uncontrolled costs can lead to business losses, employee layoffs and severed relationships with suppliers. It is therefore crucial for the management to inform employees about the business’ current position and to explain how they can help in keeping the costs down. Informing employees about an end in company traditions may be a daunting task due to the fear of affecting employee morale. The information thus needs to be conveyed in a manner that effectively communicates the fact that the decision is for the good of not only the company but also the employees. This paper is going to discuss how the change in policy discontinuing the purchase of employee birthday cakes can be communicated via email tactfully yet effectively.